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Home > Israeli Diamond Press Room > Videos

VIDEO: How to buy diamond jewelry

Buying diamonds can be tricky for some customers. But if you have some knowledge, you can get the best deals on diamond jewelry for your money. It's worth learning a little about the 4Cs - cut, color, clarity, and carat - to make sure you know what you're buying. In this clip, Yehuda Kassif, Art Director of the Harry Oppenheimer Diamond Museum in Ramat Gan, offers tips on buying diamond jewelry

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