Shirtal Diacam, which specializes in advanced diamond imaging solutions, is launching NICANOR- a web platform based on the system’s images.
Shirtal, developer of the DiaCam360, was established in 2015. DiaCam360 offers a fully-automated, 360° imaging system for loose diamonds, rough stones and gemstones. The NICANOR platform enables diamantaires to build their personal online store using DiaCam360 images.
NICANOR, a user-friendly platform, combines all known e-commerce technologies – from sharing on WhatsApp to detailed analytics reports. The central principle behind the platform is to enable every diamantaire to establish a virtual office, where he/she can increase exposure and selling capabilities worldwide. Using NICANOR does not require any experience in e-commerce or technological know-how.
NICANOR will be offered free of charge, for a period of 12 months, to members of the Israel Diamond Exchange (IDE) who use the company’s imaging services.
Haim Volner, Founder and CEO of Shirtal, explains: “NICANOR is an equal opportunity platform. Our goal is to give every member of the bourse the opportunity for a global channel where he or she can present their goods, anywhere and anytime”.
