Diamond Industry Organizations
Here to Stay: The Story of Kay Jewelers
The Biggest Selling Jewelry Brand In The Us
Here to Stay: The Story of Kay Jewelers
Kay Jewelers, the biggest selling jewelry brand in the US, started out modestly enough in 1916 as a store operated by two brothers from Pennsylvania, Sol and Edmund Kaufmann.
At first, Kay offered a diverse range of products, from jewelry to musical jewelry boxes, electric razors and even radios. It gradually focused on jewelry for the masses, and exactly a century after it opened, Kay Jewelers operates 1,094 stores in 50 US states.
Kay Jewelers operates in regional malls, outlet malls and power centers. Along with Jared Jewelry, Kay Jewelers is a division of Sterling Jewelers Inc., headquartered in Akron, Ohio. Its parent company, Signet Jewelers, reports that Kay accounted for 41% of Signet’s sales in Fiscal 2015 with sales of $2.3 billion and average sales per store of $2.1 million.
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