Titan, a major Indian jeweler, plans to enter the Asian market by setting up franchise stores of its jewelry business by the end of FY2019, according to a report in Rough & Polished. Titan’s jewelry business accounts for 75% of the company’s portfolio.
Bhaskar Bhat, Managing Director of Titan Company, said: “The watches business has a minuscule presence in the international markets. The big change will come when our jewelry becomes international. By the end of FY19, we are planning to open stores in Asian countries”.
The company’s watch business entered global markets in the early 1990s, and now has presence in Africa, West Asia and South East Asian countries. In 2011, the company acquired Swiss brand Favre-Leuba, which is now sold in Japan, Taiwan, Hong Kong and Dubai.
