Italian luxury fashion house Prada has launched a fine jewelry collection made up of 100% certified recycled gold, according to IDEX Online.
According to Prada’s website, the new Eternal Gold Collection currently features only three items with no price: a signet ring, a bangle set with 0.344-carats of diamonds, and a pendant necklace in yellow gold with diamonds and onyx. According to Prada, it is “the first global luxury brand to use only certified recycled gold,” meeting the Chain of Custody standards set by the Responsible Jewelry Council.
“Every step and incarnation of Prada’s responsible gold and diamond production chain is verifiable and traceable, on the Aura Consortium Blockchain´s platform and can be accessed by Prada fine jewelry customers who also will be able to verify the authenticity of their pieces,” said Prada in a press statement.
