The Natural Diamond Council has announced a strategic collaboration with Diamond Standard, the developer of the world’s only market-traded and regulator-approved diamond investment product, aimed at enhancing “the visibility of Diamond Standard’s unique Coins and Bars through a Retailer Affiliates Program, designed to showcase and provide access to Diamond Standard’s core investible offerings,” according to a press release quoted by Diamond World.
Cormac Kinney, CEO and founder of Diamond Standard, explained: “Institutional investors have begun to acquire diamond commodities. Through the Natural Diamond Council and influential retailers, we want to enable consumers to benefit from this building demand […].”
In collaboration with Diamond Standard, the Natural Diamond Council will develop educational materials that outline the investment profile of diamonds, as well as the environmental, social, and governance characteristics associated with Diamond Standard’s offerings.
