Polygon, an online community and marketplace for jewelry professionals, has announced a strategic marketing partnership with GemFind, a digital marketing, systems integration and web services company.
In a press release, Polygon said that “GemFind will offer exclusive website packages to Polygon members, as well as special pricing on digital marketing services, including product and social feeds, SEM/SEO, Geo Fencing, email, content, and more”. The website packages will “also integrate with Polygon’s virtual diamond datafeed, giving retailers the ability to instantly showcase 100,000+ loose diamonds on their website”.
Alex Fetanat, Founder & CEO of GemFind, commented: “In today’s market, consumers are searching for products before walking into a store, so digital presence and online visibility is very important for any business […]”. Lindsay Watkin, Director of Marketing at Polygon, added: “Not only will this affiliation benefit members through exclusive packages and savings, but it will truly afford them the opportunity to learn and connect with experts in the field”.