Baselworld 2020 Cancelled Due to Coronavirus
Baselworld Watch and Jewellery Show, the largest trade show of the international watch and jewellery industry, has been cancelled by the organizers due to coronavirus concerns, and postponed to January 28, 2021.
The announcement, issued on February 29, follows the Swiss government’s decision from a day before to ban large-scale events due to the spread of coronavirus. According to the press release, Baselworld “has taken this difficult decision in close consultation with its partners and the health authorities in charge”.
Michel Loris-Melikoff, Managing Director of Baselworld, said: “We deeply regret having had to postpone the event as planned due to the coronavirus, in full consideration of the needs of the watch and jewellery industry to be able to benefit from the platform to develop their business […] By postponing the show to January 2021, we have found a solution that enables the industry and all our customers to avoid losing a full year and at the same time reset their calendars for the beginning of the year, a period that is conductive to the presentation of their new products, new trends and order taking”.